V-Card video is:
1. Engaging
V-Card video has become a very high-impact medium, adding lively images and sounds to sometimes tedious text pages. V-Card can inform and entertain any audience at the click of a computer mouse. Online video is so engaging that an industry study shows that 80% of consumers are more likely to buy from a Web site with a video commercial than from a company that does not have one.
2. Informative
V-Card video is perfect for information-intensive messages. If a picture is worth a thousand words, one can only imagine the number of words a video can convey! Online video requires fewer efforts to understand than print does; as a result, six times as many people prefer video to print information. In segments lasting from 10 seconds to 10 minutes, an online video can effectively inform, educate and train viewers on all aspects of a cause, product, service or company.
3. Memorable
V-Card video is a high-retention medium. BBC research reports that "... when sights and sounds are combined, as in video, information retention is almost doubled when compared to sight or sound alone." Other studies show that, if people generally remember 10% of what they read, they remember 50% of what they see and hear. Not only do people remember video commercials very vividly, they also act on video-based information more quickly. Industry statistics report that a video expedites buying decisions by 72% over print...
4. Targeted
V-Card video is a perfectly targeted communication medium. By deciding to use V-Card video on a Web site, in selected emails or in greetings for specific occasions, you can precisely target who will see your message and when. All this on a constant or on a limited basis, depending on your marketing and communication needs.
5. Affordable
Online video branding is now finally affordable through the  V-Card Network. Because the use of V-Card video on your Web site does not require you to change your site, V-Card video is a flexible value-added investment that can be used  where needed. Thanks to the V-Card Network, there is no need to invest in promotional video/ film CD-ROMs or DVDs; you simply send your customers a personalized V-Card to view your promotional information

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